As I was watching TV last night one of the many commercials that annoys me popped up onto the screen.
The Jitterbug!
I think what really bothers me is the product itself. Why do the elderly have a need for this product? How hard it it really to use a cell phone? It is basically the same device they have been using all these years except now it is mobile and gives you brain cancer. I know a lot of phones today have tons of features but the base freebie model you get after signing up for any wireless contract is very simple to use. Also, the buttons maybe smaller than your average house phone, but not by much. If you can't read the numbers and text on the cellphone buttons maybe you shouldn't be out on your own, thus eliminating your need for a cell phone.
My favorite part of the commercial is when they discuss the great customer service. They shoot to an operator, after some much needed swing dancing shots, and he says something about adding a contact to a customer's phone for her. Are you serious? If I had to call Verizon Wireless to add a contact to my phone, I would hope the customer service agent would tell me to put my head in an oven.
I am always confused about why older generations seem to have trouble coping with new technology. Most of them seem to have even an irrational fear of anything new. I have seen a lot of new technology in my lifetime and I have just learned to use it and I can't imagine not wanting too. So I wonder if it is really the older generations that are the lazy ones. Pick up a manual, Nana, and get reading!!!
